How do we use social media websites for our marketing and promotional campaigns?
Social Media Marketing (SMM) is a form of internet marketing which seeks to achieve branding and marketing communication goals through the participation in various social media networks”. Social Media is a shorter top level term that describes the space overall, and covers the activities around social interaction, content, videos, images and audio exposure.
New Business Launch
New Business, New Website. I’ll make a test on how will pinoy clients react on buying or making a decision to purchase a product online based on what they see on promotional ads or an account inviting them to buy or simply adding me as a friend. Let’s face it, Pinoy loves to use social networking websites but they do not intend to buy from them especially if you are an unknown brand name. Isnt this the main purpose of the Internet? to give the small business Juan an edge over the 800 pound gorillas who has all the marketing + advertising budget in their hands.
Using Social Media Marketing for a Filipino Client
The following websites might be a good candidate to run the test as they have great chances of having a good number of Philippines based potential buyers.
Social Networking Websites:
- Friendster
- Multiply
Social Bookmarking Websites:
- Stumble Upon
- Digg
- Delicious
Target Market: Male and Female 18 – 30 Years old
If you happend to know any Social Networking sites, Bookmarking, Digg style, Twitter style sites thats targeted to pinoys or has a large number of pinoy users please drop a comment and type the link. Thanks in advance.